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inauthor:"Wilbur Schramm" from books.google.com
This final collection of Wilbur Schramm's perspective in its unfinished form, contains many of his personal insights on the field of communication.
inauthor:"Wilbur Schramm" from books.google.com
The authoritarian theory; The libertarian theory; The social responsability theory; The soviet communist theory.
inauthor:"Wilbur Schramm" from books.google.com
Presented here are four major theories behind the functioning of the world's presses: (1) the Authoritarian theory, which developed in the late Renaissance and was based on the idea that truth is the product of a few wise men; (2) the ...